The Polish Chamber of Commerce for Machines and Equipment celebrates its 25th anniversary this year. On this occasion, in Sopot on April 25-26 this year. jubilee celebrations combined with the Ordinary General Meeting of Members of the Chamber were organized. This is a unique opportunity and that is why the General Meeting was exceptionally organized in Sopot. In previous years, it was usually held in Toruń, the city where the Chamber’s headquarters is located.
The first day was an opportunity to celebrate. However, it was preceded by a working afternoon, during which the participants had the opportunity to listen to two lectures. The first one, the topic of which was the synergy of personal branding, artificial intelligence and the role of social media in the context of the agricultural industry, was delivered by Wojtek Kardyś – communication expert, EU Digital Ambassador, academic lecturer and speaker (TEDx), AI enthusiast. The topic was prepared for the agricultural machinery industry, which touched on the importance of building a strong personal brand in the digital era, using the tools of the increasingly popular Artificial Intelligence (which is no longer a fashion, but a trend) to optimize the strategy. Additionally, he raised the issue of feedback culture in the industry, pointing out its impact on the development of a personal brand and interaction with other people.
The evening is the official part, during which companies that have been members of the Chamber from the very beginning, i.e. since 1999, were awarded jubilee statuettes. A film was also presented, which tells the story of the most important events and milestones in the history of the Chamber. The film was even more interesting because it was a documentary and the protagonists were representatives of companies that had been associated with the Chamber for years. The evening was made more attractive by a cabaret performance, and the host of the gala was Kamil Baleja – presenter of Radio Zet.